Mark Copyranter

tfatboy1
For some unfathomable reason, I told “Jo den Koek” and “Piet Tiet” (not their real names) that I would post these spec ads without comment. Said “Jo” about the campaign for Fatboy lamps:

“We wanted to do something people had never done before and that’s use a disaster like the tsunami in Japan in an inhumane way. A brand would never do this as it wouldn’t lead to any sales but we’re students, we can do anything.”

I don’t know what they’re teaching kids these days.

2 thoughts on “Mark Copyranter

  1. shinichi Post author

    (sk)

    Jo den Koek と Piet Tiet という人たちは実在していて、しかも本当に広告の勉強をしていたという。

    「誰かが私たちの名を語り、こんなものをばらまいた」と言っているそうだ。

    真相はいつも藪の中。

    ふたりかやったにせよ、そうでないにせよ、誰かがこれを作ったことは確かで、ほんとうになにを学んでいるのやらと思ってしまう。

    Reply

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