China bans over 30 live-streaming behaviours, demands qualifications to discuss law, finance, medicine
- The guideline published on Wednesday requires influencers to have relevant qualifications to discuss law, finance and medicine
- The rules also direct platforms to refrain from giving public figures who have shown ‘no ethics’ the opportunity to perform
China bans over 30 live-streaming behaviours, demands qualifications to discuss law, finance, medicine
by Tracy Qu
South China Morning Post
https://www.scmp.com/tech/big-tech/article/3182767/china-bans-over-30-live-streaming-behaviours-demands-qualifications
China has issued new regulation on the live-streaming industry that lists 31 banned behaviours, raising the bar for influencers to talk about certain topics, in the government’s latest effort to regulate the booming digital economy.
The 18-point guideline, published by the National Radio and Television Administration and the Ministry of Culture and Tourism on Wednesday, requires influencers to have relevant qualifications to discuss some topics, such as law, finance, medicine and education, although authorities did not specify the qualifications needed.
The 31 banned behaviours during live-streaming sessions include publishing content that weakens or distorts the leadership of the Chinese Communist Party, the socialist system or the country’s reforms and opening-up.
中國禁止30多種直播行為，要求有資格討論法律、金融、醫學
Tai Yang
https://tai-yang.org/中國禁止30多種直播行為，要求有資格討論法律、金/
中國發布了關於直播行業的新規定，列出了 31 種被禁止的行為，提高了網紅談論某些話題的門檻，這是政府監管蓬勃發展的數字經濟的最新舉措。
國家廣播電視總局和文化和旅遊部周三發布的 18 條指導方針要求影響者俱有相關資格來討論法律、金融、醫學和教育等一些話題，儘管當局沒有具體說明所需的資格。
直播期間被禁止的31種行為包括發布削弱或扭曲中國共產黨領導、社會主義制度或國家改革開放的內容。
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其他被禁止的行為包括使用深度偽造技術篡改黨或國家領導人的形象，以及故意“炒作”敏感問題並引起公眾關注。
該指南稱，還禁止直播者展示奢侈的生活方式，例如展示奢侈品和現金。