Studies show that people start with a search engine like Google when they need information. As early as 2004, in a focus group for one of my research studies, a college freshman bemoaned, “Why is Google so easy and the library so hard?”
Studies show that people start with a search engine like Google when they need information. As early as 2004, in a focus group for one of my research studies, a college freshman bemoaned, “Why is Google so easy and the library so hard?”
"Visualize the Perfect Search" by Carol Tenopir
Library Journal, 03/01/2009